Serving Sparta Since December 2001

Values
​Personality, Community, Integrity

​Our Vision 
A Personal Shopping Experience

​Our Mission​
1. Create a store where everyone is heard and cared for.​
2. ​Give our community the quality of service and product we'd
want for ourselves.
3. Be directed by the needs & wants of the people who give us the honor of serving them.

Why do we exist?
What would be missing if we weren't here? What can people find here they can't find somewhere else? 

Every business has to ask itself these questions, and the answers reveal their focus and goals.
In the years since we opened, we've asked ourselves these questions often. Perhaps more importantly, we have listened to our guests and allowed them to form our vision and  reasons for being here.

We live in a culture driven by consumerism. The dollar and the clock are the overarching factors informing every decision we make. We think in transactions, this-for-that. In our pursuit of the best deal, our stress over the time we are losing, and the nagging worry that we aren't getting what is owed us, personal touch is ignored or discarded. Food is viewed as a commodity, shopping as a monetary transaction.
We want to keep the personal touch.

We want a store guided by the community we serve. Somewhere to slow down and meet friends. Somewhere you can freely express your opinions, and be heard. We want to learn, and pass on what we learn.
We welcome all feedback, ideas, & suggestions. Let us know how we can serve you, and how we can continue to adapt to the wonderful community we live and serve in.​
We want you to think of this store as your store.